When it comes to Technical SEO it’s easily to get mired in the details. When I do a technical SEO site audit, it’s not uncommon for me to find 60 or more issues, which can be overwhelming and make it more challenging to know where to start. The thing is not every technical SEO issue is critical to fix. So the question is:
Which technical SEO issues are the most important?
While you can find many listicles of top technical SEO issues, zeroing on the one or two fixes that will really make a difference for your traffic is a matter of having both knowledge and experience. And what many articles miss, is that it’s not just the type of issue you need to consider, but also the scope.
Here are the key questions you can ask yourself to help determine the urgency of the issue.