According to a seomoz.org article, page title, or the title tag, is one of the top five SEO ranking factors. After experiencing several phone conversations having to explain what a page title was, and more importantly, helping them locate it (… no higher, above the URL box … at the very top … see it?). I thought I would upload a hastily thrown together image as a reference for future conversations.
But before I did that, I realized I should eat my own dogfood and install the All in One SEO Pack in this wordpress blog. This allows the title tag to be set to something other than the blog post title as well as setting the meta keyword and description tags, eliminating the conflict over choosing a catchy blog post title that is devoid of keywords in favor of a well optimized one. An action long overdue, especially given that I had installed it on quite a few other blogs already.
However to be honest I have spent very little time on SEO of this blog, the subject matter is frightfully competitive and my SEO efforts are better spent elsewhere. But it’s just one of those wordpress plug-ins you should just install.
Kathy Alice Brown is a traffic and conversion expert specializing in SEO, Copywriting and Facebook Ad Campaigns. In her spare time she loves to get outside.