Long Tail Keywords of Search … Video
2011 May 3
70 percent of search queries are classified as long tail searches, those specific several keyword phrases that are more easier to convert and easier to rank for.
This video has some interesting statistics in it. Eric calculates that it is 4 times easier to rank for a long tail term than a head term and the conversion is at least two times easier.
Listen as Ralph Wilson interviews Eric Enge, SEO Expert on ‘How to Leverage the Long Tail of Search’.
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Great video on the long tail. It gave me a great idea about how can we leverage the long tail. Interesting how business only focus of the head tail not the long tail effective which would make a lot of money.
Glad it sparked some ideas for you. That’s the best kind of content!